Brooks x Alex Zono “Ghost Trail” Pop-Up at EQL Seongsu
TL;DR: Brooks and Cape Town-based running creator Alex Zono launched a colorful trail-running collab called “Ghost Trail” at EQL Grove
Trends & Hotspots
K-Heritage House Pop-Up at The Hyundai Seoul: Hanbok, Perfume, and Traditional Wine (Through Sept 16)
TL;DR: “K-Heritage House: A Home for Pungnyu” is a free pop-up at The Hyundai Seoul (B1) running through September 16,
Maison Baccarat Seoul’s New Look: Inside the Crystal Showroom and Baccarat Bar Upstairs
TL;DR: Maison Baccarat Seoul on Dosan-daero reopened on September 2, 2026 after a full redesign by Harry Nuriev — Maison&Objet’s
Yongsan Seoul Was Always a Nerd’s Paradise — Dopamine Station Just Made It Official
TL;DR: Dopamine Station is a mixed-genre retail zone on the 3rd floor of Yongsan I’Park Mall (Living Park) in Seoul.
AFTERNOMAD in Yeonhui-dong: Where to Buy APFR in Seoul (Plus Vintage Jewelry and Global Curation)
TL;DR: AFTERNOMAD is a small concept store in Seoul’s Yeonhui-dong, in the same building as OJA CRAFT, carrying Japanese fragrance
OJA CRAFT in Yeonhui-dong: A Rusted Sign, Cast Glass, and Incense
TL;DR: OJA CRAFT is a ceramics and glass studio shop on the 3rd floor of a small building in Yeonhui-dong,
Park Seo-bo Museum Seoul: The Room That Isn’t a Retrospective (Hours, Tickets)
TL;DR: Park Seo-bo Museum opened on August 21, 2026 in Seoul’s Yeonhui-dong neighborhood, dedicated to Dansaekhwa (monochrome painting) pioneer Park
Olive Young x Sanrio “City Log” Pop-Up in Seongsu: Is the Hype Real?
TL;DR: The Olive Young x Sanrio “City Log” pop-up is running at Olive Young N Seongsu through September 30, 2026
Hand to Home at Centre Pompidou Hanwha: Where Korea’s Lucky Symbol Culture Becomes Souvenirs
TL;DR: Hand to Home is a Korean craft shop on the ground floor of 63 Building, home to the new
Do Ho Suh at MMCA Seoul: Tickets, Hours & Visit Guide
TL;DR: Do Ho Suh’s solo retrospective runs at MMCA Seoul from August 27, 2026 to February 9, 2027. The listed